Now available in the SellerAmp SAS Alerts panel is a callout for Generic or Unknown brands.

If a product listing contains brand name ‘generic’ or ‘unknown’ or a descriptor rather than a company name, the Alerts panel will call it out for you. Often products listed using such verbiage in the brand field are red flags for Amazon to inactivate a listing down. So avoid a headache in the future, just keep an eye on the Alerts panel.